ITV - Thunderbirds Are Go!
The Thunderbirds Project was officially licensed with ITV Studios, and based on and inspired by "Thunderbirds", one of the UK's most well known classic television shows originally airing in 1965.
Users were able to collect Non-Fungible Token (NFT) artwork of vehicles, locations and characters based on the original TV show, which followed the exploits of the Tracy family and their international rescue service.
All Thunderbirds NFTs were focused on future utility, with the generative art pieces granting users access to the “International Rescue Club” and the ability to create a 3D Thunderbirds avatar based on their NFT attributes, which they could then use to explore a virtual world through the Sandbox metaverse.
In the Thunderbirds project, the underlying aim was to make the website modern and lively. To achieve this, I redesigned the website ensuring each element used met the standards set out to achieve the required approval from ITV Studios.
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Several campaigns were launched to promote Thunderbirds, and with each iteration I needed to update the website based on the promotion. Due to this I have limited examples of each promotion available.
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The website featured GIFs along with animations I had created.